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Arts & Crafts Builders Website
www.artsandcraftsbuilders.com
 Needs and Goals
Arts & Crafts Builders was searching for an affordable way to reach potential home building clients, and provide them with examples of their work. Because they specialize in the construction of high-quality craftsman-style homes, Arts & Crafts Builders needed a website that would reflect the same design aesthetic.
 Site Objectives
As a certified “Bungalow Company Builder”, the site needed to communicate both the charm and benefits of the bungalow lifestyle. Additionally, Arts & Crafts Builders needed a way to quickly update the website with information regarding new building projects— without the need for a webmaster.

 

Arts & Crafts Builders Image

 Services Rendered
PureBlend defined the Arts & Crafts Builders brand, then designed the website’s architecture and graphics. We created a database-driven backstage area that provides a means for Arts & Crafts Builders staff to quickly upload photos and descriptions of new building projects. We also created a postcard to be used in a targeted mailing campaign, designed to drive traffic to the website for further information.
 Results
Arts & Crafts Builders has successfully created a unique brand identity, and attracted more home building clients. Their business is booming.

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1. Arts & Crafts Builders Website

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