|
Background
|
|
The Innovation Center is a
not-for-profit corporation funded by grants,
private businesses, and public sources. There
are three facets to their mission: (1) to
help innovative companies grow; (2) to help
established companies innovate; and (3) to
foster innovation through public activities
such as conferences, seminars, and workshops. |
|
Design Goals
|
|
The Innovation Center has many facets to their mission, each with its own name and identity. Our
client wanted logos for each of these facets,
but wanted the logos to maintain a "family
look". |
|
Components
|
|
The Innovation Center logo and identity. The
globe portion of this logo already existed; we made it more three dimensional. We replaced the “Oregon Innovation Center” text with “InnnovationCenter.Org”— so their identity became synonymous with their website’s domain name, and their reach was not limited to Oregon. We created a corporate
identity by creating color and typeface
standards for all our client’s
communications.
Other logos. Our next logo assignment was for
i2m (idea to marketplace). Here we introduced
the light bulb element, which was later used
in many of the other logos we designed, and
used by our client as a promotional symbol of The Innovation Center. |
|
|
|
Page: 1 2 3 
